The Innocent Pet

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The Innocent Pet

The Innocent Pet are a family owned business based in our human-grade factory in Yorkshire. The Innocent Pets aim is to produce luxury treats that are nutritious, healthy, and made with good quality, carefully sourced British ingredients.  The products are grain free and hypoallergenic, and many are single protein making them ideal for pets who struggle with intolerances. 

All treats are handmade and then gently air-dried to perfection – a slow process that takes up to 7 days, but a process that retains flavour and nutrients. We operate to the highest standards and are proud to have achieved SALSA accreditation.

With pets’ well-being at the heart of what we do, our dedicated team makes the highest quality treats that pets simply adore

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Berriewood Wholesale

Berriewood Wholesale has been working alongside VioVet to bring you a wider range of products, including prescription medications. Berriewood Wholesale has been owned and run by VioVet since 2015, and has been operating since then from the same premises in Luton, Bedfordshire.

Berriewood Wholesale has now been fully merged with VioVet. If you had an account with Berriewood Wholesale you can securely login with your same details on the VioVet website and there will be no delay or disruption to the supply of your pet products.

Thank you for being a Berriewood Wholesale customer, we are confident that you will be just as satisfied with what VioVet can offer you and your pets!

If you'd like more information about the company merge, you can read more on our blog.